-
colloquial language,
puffery refers to
exaggerated or
false praise.
Puffery serves to "puff up" what is
being described. In law,
puffery is
usually invoked...
- advertising, the
prose found on
printed menus is
famous for the
degree of its
puffery.
Menus frequently emphasize the
processes used to
prepare foods, call attention...
-
performed its terms. It is
notable for its
treatment of
contract and of
puffery in advertising, for its
curious subject matter ****ociated with medical...
- a jet
worth roughly $37.4
million for $700,000, i.e., that it was mere
puffery. The
value of the
alleged contract meant that it fell
under the provisions...
- however,
evidence of
confusion of an
average consumer is needed.
Puffing (or
puffery) is
exaggerating a product's
worth with
meaningless or unsubstantiated...
- mail fraud. The
defendant stated that as a
salesman he had
engaged in
puffery. In
United States v.
Takhalov (2016),
female nightclub employees would...
-
product performs,
looks or tastes;
other times it is used for
advertising puffery.
Companies can go to
elaborate lengths to
maintain secrecy, repackaging...
- "Evil spirits", such as "Paid
Puffery" and "Suggestiveness", spew from "the
modern daily press" in this Puck
cartoon of
November 21, 1888....
-
substantive response to the challenge.
Coors defended the
claims as
either puffery or truthful. The
company also told NAD that the television,
radio and digital...
- the
requirements of the
Lanham Act, that the
misleading advertising and
puffery had a
material effect on consumers'
purchasing decisions. In 2012, the...