- www.lowyinstitute.org.
Retrieved 2020-05-06. "China".
Soft Power.
Retrieved 2020-08-10. "
Global Soft Power Index 2024: USA and UK
ranked top
nation brands...
-
Prathibha Srikanth Murthy was a 28-year-old BPO
employee of HP
Globalsoft (the BPO arm of Hewlett-Packard), who was
raped and
killed on 13
December 2005...
- Mittal's tenure, it was
acquired by
Compaq in 1998 and
renamed to
Digital GlobalSoft Ltd.
After Compaq's 2002
acquisition by Hewlett-Packard,
Mittal was appointed...
- In
politics (and
particularly in
international politics),
soft power is the
ability to co-opt
rather than
coerce (in
contrast with hard power). It involves...
-
Digital GlobalSoft, an IT
services company in
India (which was a 51%
subsidiary of Compaq).
Digital GlobalSoft was
later renamed "HP
GlobalSoft" (also...
-
Teufel Dreyer, "[a]
superpower must be able to
project its power,
soft and hard,
globally". In his book Superpower:
Three Choices for America's Role in the...
-
marketing strategies,
while maintaining a
significant presence in the
global soft drink industry.
Pepsi was
first invented in 1893 as "Brad's Drink" by...
- businessman,
whose marketing tactics led Coca-Cola to its
dominance of the
global soft-drink
market throughout the 20th and 21st century. The name
refers to...
-
Lycourgos Kyprianou,
Cypriot businessman,
former chairman of
GlobalSoft and Aremis
Soft Corp
Markos Kyprianou (born 1960),
Cypriot politician, Minister...
- 1954/1955) is a
Cypriot businessman, and the
former chairman of
GlobalSoft and Aremis
Soft Corp.
Together with his
business partner, Roys Poyiadjis, he has...
